Présentation d'Arunima
Hello, I Managed a diverse portfolio of projects, overseeing the development of user-generated content, influencer marketing, print campaign execution and driving performance marketing initiatives. Contributed to the end-to-end process of campaign execution, from strategy development ot implementation, analysis, and comprehensive reporting. • Established communication channels with external stakeholders, including digital advertising platforms, creative agencies, and marketing partners. • Assisted with the planning, organisation, and execution of external events, demonstrating attention to detail ni managing end-to-end logistics. • Conducted keyword research and executed ad setups for paid social and performance marketing, optimising campaigns for maximum visibility and effectiveness. Monitored and analysed the performance of marketing channels through tools like Google Analytics and Tableau, creating dashboards tailored to various campaigns. I have a very strong analytical background with a master's degree in chemistry and a master's degree in management. I made the move from studying chemistry to studying business and marketing, and finally gaining internship experience in marketing, project management.