Hello,

I consider myself an adventurer who is always seeking out new challenges to conquer.
• Background in E-commerce, Customer Service, IT, and Sales
• 18+ years in Retail across Portugal, Spain and Brazil
• 10 years in E-commerce management, focusing on growth and innovation
• 4 years in IT management, optimizing operations
• 2 years in customer satistfaction management
• 2 years of sales management
• Experienced in leading diverse teams and projects
• Entrepreneurial mindset, successful in startup operations
• Expert in omnichannel processes and digital marketing
• Certified in Pedagogical Skills (CCP)

If You're Looking For:

• Exceptional leadership and team management skills.
• Excellent communication and negotiation abilities.
• Sharp analytical skills and data-driven decision making.
• Collaborative spirit and adaptability in a fast-paced environment.
• Results-driven with a focus on exceptional customer experiences.
• Experience working with international teams and multicultural environments

MBA - Digital Business l Marketing Managment degree l Technical informatic

🔧Knowledge & Skills:

• Retail Expertise: Developed innovative strategies boosting online sales in B2C and B2B environments across South America (SA), Europe, and the Middle East (EMEA).
Specialized in direct-to-consumer (DTC) sales, contributing to market growth and operational success.

• Startup Leadership: Strategic budget optimization, P&L management, and GMV growth.
Experienced in iterating MVPs and enhancing EBITDA for profitable ventures.

• Technology and Project Management: Optimized IT operations across platforms (VPS, AWS, etc.), integrated APIs, web services, and managed ERP, OMS, TMS, and BI systems.
Utilized JIRA extensions for seamless project execution.

• Customer Service Excellence: Prioritized customer satisfaction with SLA, KPI, NPS, and LTV metrics.
Enhanced engagement through chatbots, FAQs, and multi-channel communication.

• Digital Marketing: Enhanced digital growth with CRM, SEO, PPC, SEM, content marketing, and social media strategies like Instagram, Facebook, LinkedIn, YouTube, and TikTok.
Expertise in Google My Business, Google Merchant Center, Google Search Console, Google Trends, Google Analytics, Google Ads, Meta Ads, and SimilarWeb for analytics-driven optimizations and growth.

• E-commerce & Marketplaces Manager: I specialize in optimizing and implementing robust e-commerce platforms such as PrestaShop, Shopify, WooCommerce, Vtex, and Infracommerce. My expertise lies in enhancing Conversion Rate Optimization (CRO), refining User Experience (UX), and executing efficient cross-docking, dropshipping, and omnichannel strategies including click & collect and ship from store.
Managed diverse marketplaces like Amazon, eBay, Mercado Livre, Worten, OLX, Fnac, KuantoKusta, Phonehouse, and Custojusto for enhanced visibility and sales.

Feel free to contact me if you would like to know more about my work.

Nelson