

Présentation de Charlotte
Hi Everyone, I currently manage a market research company where I help businesses assess the performance of their ad strategy and help them shape future products and services. My responsibilities include: 1 - Doing Market research - I run projects, supervise projects or consult on market research projects. I am responsible for the quality of the output for every project we do. - I develop new ways to do the research 2 - Running the business - Business strategy - Account development - People management - Supplier management 3 - Getting new clients - Marketing and PR - Proposal and costing - Pitching new clients and projects I studied in France and have 2 masters, one in marketing and communication, the other one in sociology. After my second master I went to work for a consultancy in New York where I specialized in market research for communication and strategy. I then went to London where I worked at global research agency (GfK) for 3 years, after which I worked at a smaller company specializing in communities. In both jobs, my focus was on using research for product and service innovation. I now recently started a research agency in London. While the agency is still at the early stages, I'd be happy to share my experience with you. Charlotte